ARE YOU LISTENING....THE NUMBERS...THEY TALK...

Little changes can sometimes bring drastic results. Finetuning the copy on your site, the colors of the buttons, the placement of the boxes...every bit collectively creates the conversion engine...that turns visitors into paying customers. I'm sure you pay attention to this ...and so, here we go.

Here are ten A/B testing success stories among startups for conversion optimization:

Airbnb: Airbnb conducted an A/B test on their search filter, changing the wording from "Instant Book" to "Book Instantly." This simple change increased conversion rates by 11.6%.

Dropbox: Dropbox tested several variations of their homepage, including different images and headlines. The winning variation increased signups by 60%.

Slack: Slack ran an A/B test on their pricing page, changing the call-to-action (CTA) button from "Start Your Free Trial" to "Start Your Trial." The new CTA increased signups by 30%.

Moz: Moz ran an A/B test on their pricing page, adding a "Compare Plans" button. The new button increased signups by 52%.

Crazy Egg: Crazy Egg tested several variations of their homepage, including different headlines and CTAs. The winning variation increased signups by 64%.

Wistia: Wistia ran an A/B test on their pricing page, changing the color of the CTA button from green to red. The new button increased click-through rates by 21%.

Hubspot: Hubspot tested different versions of their homepage, including variations of the headline, subheadline, and CTA. The winning variation increased conversions by 21%.

KISSmetrics: KISSmetrics ran an A/B test on their pricing page, changing the layout and adding social proof. The new design increased conversions by 64%.

Square: Square tested different versions of their homepage, including variations of the headline and subheadline. The winning variation increased conversions by 20%.

Shopify: Shopify ran an A/B test on their checkout page, changing the wording of the shipping options from "Standard Shipping" to "Get it by [Date]." The new wording increased conversions by 12%.

If you are into A/B testing already, you can try our copy and see what difference it makes. I'm not being arrogant...just, what if...we can do wonders...and you could try. :)

Cheers,

Krishna